irst let’s start with the basics. What’s the secret of building the perfect skincare routine? We had a chat with Jessica Everitt from SkinChemist, a top skincare brand and she says to think of your skin-care routine as consisting of three main steps:

• Cleansing — Washing your face.
• Toning — Balancing the skin.
• Moisturising — Hydrating and softening the skin.

“The goal of any skin-care routine is to tune up your complexion so it’s functioning at its best, and also troubleshoot or target any areas you want to work on. Allow these three steps to become your daily ritual that fortifies your skin and grounds your day!” she adds.

But how often should one moisturise a face and what’s the “right” amount to use?

“In fact, once a day won’t cut it. Just as you should cleanse your skin twice a day, your face is calling out for moisture at least two times a day—in the morning and at night.” she explains. “You want to moisturise after every time you cleanse. This way, you can lock in moisture and keep skin from drying out.”

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Caviar extract is an active ingredient primarily benefiting the skin by boosting hydration, moisture levels, and plumping of fine lines, while reducing inflammation and protecting against oxidative damage thanks to its antioxidant properties—notably vitamin E and selenium. And who doesn’t want that?