Where is world’s best men’s underwear made?

Not every region in the world is equal in making the best possible underwear for men. Which ones are the hottest regions? Which are the up and coming ones? Where would you look next for fab pairs of undies?

Taking a look at the world map, there’s not much doubt where the best brands are from – from warm climates. So it’s also not a miracle they tend to rule in our little chart.


Notable brands: Aussiebum, Supawear, 2 Eros, Teamm8


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Australia is the original powerhouse of men’s underwear. Started by the iconic brand aussieBum, they’re now the titan of men’s underwear design and often, also production. Is it the climate or the people with fab taste or all of this? In any case, we love what comes from the land Down Under!


Notable brands: ES Collection, Addicted, Code 22


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Spanish design, often combined with Portuguese production, is fantastic duo that produces some of the best underwear known to man. They’re also known for their racy campaigns (like the ones by Addictes in cooperation with the Czech .. brand.. Belami) while never giving up on style or the fit. T


Notable brands: PUMP!, Garcon Model


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While the other hot places for men’s underwear are.. well.. hot then saying that about Canada would be bit of a stretch. So it’s rather surprising that they have a well-deserved place amongst the best regions for underwear brands. They’re bold, stylish, often very masculine and comfortable as sitting in front of a fireplace during a snowstorm (yes, we’re from Estonia, so we know this is nice, take our word for it).


Notable brands: Marco Marco, Andrew Christian


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The city of angels is such a fitting place for some of the best possible underwear we’ve ever seen. Filled with models that just long to try out new underwear and show off, it’s just no miracle. Produced by some of the best designers in the world, their underwear keeps things in place, looks fantastic and does it with such comfort that would heal any heartbreak you’d experience there.

This is a good moment to note that you can also get all of these brands in this post in our monthly Gay Packs. Don’t have one yet? Well, hurry up then – you might still fit into the next shipping round!

Up and coming

Besides the golden regions so far, we’ve got also a few that have been getting on the scene of fantastic underwear. Will they push themselves to the core? Well, we think the following regions might just make it.

Greece & the Balkans

Notable brands: Modus Vivendi, Alexander Cobb


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Modus Vivendi is probably the main incubator of the thought of manufacturing fantastic underwear in the region. From their bold designs and fantastic fabrics, they’ve inspired a whole bunch of new brands. Often pushing quite colourful styles, they’re on their way to world domination.

South-East Asia

Notable brands: STUD Wear It Proud, Private Structure, Interview


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So far being known mainly as the manufacturing powerhouses of clothing, they’ve now started to push for brands that are exciting, high quality and fabulous fits. While the region is huge, the main brands seem to come from the smaller countries so far – Taiwan, Hong Kong and Singapore and they’re growing faster than any other region at the moment.

We’re on our way!

The greatest thing about these regions is that they’ve brought men’s underwear to a whole new level. A level no one really thought would be possible just a few decades ago. So we’re keeping our fingers crossed (and Gay Packs ready) for this to go even better.


Is that gift value really true?

Yes, the extra products you can get for FREE in your first Gay Pack are really worth $210 in retail.

Which products are they?

Want to know what the products are? Aren’t you nosy! But here you go:

SYMBIOSIS Tightening Eye Mask

RRP $114

Earth Harbor HELIOS Anti-Pollution Ampoule

RRP $50

dr. Eve_Ryouth Hyaluronic Night Moisturiser

RRP $110

Just don’t forget to use the coupon code 210OFFER at checkout.

Discreetly packaged, for your convenience

We know that sometimes it’s difficult to be fully out. Or you just don’t want anyone to bother your business. For this reason, we’ve taken extra care in packaging the Gay Packs and ship them in discreet packaging.

Just your address

On the top of the pack you can just find your address, our address and the customs form (CN22) which includes a brief general description of the goods. We keep it as generic as possible and only include the form due to the law.

Nothing in the back

We keep the back of the package clear to make it even easier for you to get to your pack. Just strip it open and enjoy all the fab we chose for you that month.


All Gay Packs ship for free to the US, EU & UK, Australia & Canada via Postal Companies.
Rates to other markets may vary.
All duties & shipping charges are included for EU markets.

100 day hassle-free returns

We think you’ll love the underwear but in the rare case you don’t, you can send them back and choose a pair you like from our shop to be added to your next pack. 

To make sure you got the perfect fit, we’ve developed our own sizing guide, keeping it as simple as possible.


26-28 inches
66-71 cm


28-30 inches
71-76 cm


30-33 inches
76-84 cm


33-35 inches
84-89 cm


35-37 inches
89-94 cm


37-39 inches
94-99 cm


39-42 inches
99-107 cm


42-46 inches
107-117 cm

What our customers say

Trustpilot Rated 4.8/5 in 600+ reviews











Excellent quality products especially…

Excellent quality products especially the grooming products

Highly recommend

Amazing service also from the team

Sean Collins

Similar to receiving a surprise gift…

Similar to receiving a surprise gift every month and is very exciting to try new products and sport new sexy underwear every month. Great selection of products and excellent choice in underwear.

Paul Smith

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